For me and my husband, helping families in need has been a lifelong endeavor. When I started the my women’s wear label Kara, it seemed only natural to add a charitable component to the business. We decided to create our own fund called the Kara Foundation. The idea to set-up the foundation was to push ourselves to do as much as we could to help as many as we can on a regular basis rather than once in a while. The day-to-day grind of running a business makes it easy to forget how much good there is in the world. It often seems like people are only out to serve themselves. Getting stuck in this cynical mindset can hinder your ability to run a successful company and impact the way you communicate with customers. Once you become involved with a charity, you’ll gravitate toward a healthier mindset of seeing the best in people. Most of the people we work with are victims of a certain situation; farmers in extreme debt due to crop failure, kids unable to attend school due to the distance and lack of transportation, people living in remote area with no access to proper medical resources etc. In each case the people we have come across are hard working and honest and willing to take responsibility for raising their families but just neded a little help at that point in time. Listening to their stories and being part of a better future in their lives has given our lives more meaning than we expected. What we have found through our work is that we all need to do what we can to help who we can. No act of help is too small and it is not necessary to wait to give a sizable contribution to make a difference. Our biggest reward has been to see someone move ahead in life and flourish. In the end, getting involved in charity has benefits that reach far and wide. Not only are you helping those in need, but you’re also helping yourself, getting to see the best in others, and ultimately feeling better about your life and the world as a whole. But remember: It’s not always about changing the whole world. Sometimes, it’s just about making one small gesture of kindness.
Fully funded by Kara Founder